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Searched for: "15.818" Subjects offered any term 1 subject found.
15.818 Pricing
(
); first half of term
Prereq: None
Units: 3-0-3
Credit cannot also be received for 15.726
Framework for understanding pricing strategies and analytics, with emphasis on entrepreneurial pricing. Topics include economic value analysis, elasticities, customization, complementary products, pricing in platform markets, and anticipating competitive responses.
C. Tucker
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