15.360 Introduction to Technological Entrepreneurship (for MBA E&I Track Students)
Fall 2012
Instructor: Edward B Roberts
TAs: Jose Andres Barriga Fehrman, Alice Francis
Lecture: W 4:00-7:00 (E62-276)
Information:
Announcements
December 12th survey
Please respond here our last survey. It's going to be active until 1pm tomorrow Thursday December 13th, and it includes an optional section of 6 questions on entrepreneurship.
Thanks for your participation in 15.360, we really enjoyed having you here!
All the best,
Your TAs.
Announced on 12 December 2012 5:30 p.m. by Jose Andres Barriga Fehrman
December 5th survey
Please respond today's survey here, and tell who was the pitch you liked the most, and which one is in your opinion the best business idea!
Best,
Your TAs.
Announced on 05 December 2012 6:41 p.m. by Jose Andres Barriga Fehrman
Assignment 2 Feedback - Tips for Assignment 3
Hi E&Is!Hope you are all enjoying the day off (studying for DMD and writing your Assignment #3 papers, of course)!
Andres and I have graded your papers and they will be in your folders tomorrow morning (in the folder of the first teammate listed). We intended to get them back to you today, but obviously weren't able to do so due to the storm. We wanted to share some comments with you so you could incorporate them into your next papers (due on this Wednesday, Oct. 31!).
The were some very good papers, but others that need significant improvement. A few comments:
- Provide Complete Background:
The focus of this paper was to discuss a) the founder / CEO, b) the
baseline of the company (idea, technology / product, people) and c)
the process for getting it off the ground (incl. financing). It
seemed like several teams did not review the assignment description
and thus focused on the wrong things, which made it difficult to
understand whether the team really grasped the key challenges of
starting a company. In many cases, teams only focused on the
background of the CEO, and didn't really discuss the company at
all.
- Content:
Discuss the career choices the entrepreneur has had to make
throughout their journey, but focus more on their experience as a
CEO and the choices and challenges they've faced while starting
their company
Talk about the way they have grown their company (ideally beginning
with pre-company issues), including co-founders, key hires, IP,
funding, first clients, culture, etc.
Be specific when stating that something did or did not work, say
why, explain reasons.
- Write Well!
Maintain a clear thread throughout the story and care using good
writing. Be coherent when using dates. Several papers had no
structure, poor grammar and spelling. Maybe you aren't trying
to impress us (surprising, since we have control of your grade!),
but please please please be thoughtful and proofread to write a
good paper! Eventually, you will want to get a job or impress your
boss or client, and good writing will be essential!
- Convey What You Learned
The point of these assignments is for you to learn what it takes to
start a company. Simply describing the company and the choices the
CEO made is not enough to indicate that you took anything away from
the meeting. What did the stories teach you about becoming an
entrepreneur? What is surprising? The easiest way to demonstrate
your understanding is to summarize lessons and key challenges
(though some teams effectively showed us using different
structure).
For assignment 3:
At least 2 co-founders: Make sure to cover multiple co-founders or
multiple initial key players -- at least two besides the CEO and
preferably three or four.
For each player, explain the role they have played in the
company's founding and development
Review the assignment guidelines in the syllabus - For each
co-founder or player, discuss the role they played in the
company's founding or development
Thanks!
Alice & Andres
Announced on 29 October 2012 2:01 p.m. by Alice Francis
Weekly assignment:
Remember that immediately after the class, you will be able to access on this web site the weekly attendance and participation survey, to fill out and return to the TAs prior to midnight. This is required and an important input to your Participation grade.
Thanks,
Edward Roberts
Announced on 16 September 2012 10:47 a.m. by Edward B Roberts