15.833 Business-to-Business Marketing
Fall 2014
Instructor: Sharmila Chatterjee
TA: Salit Sela Kulla
Lecture:
Information:
Announcements
Thank you and Happy Holidays
Dear Students,
I just wanted to take a moment to thank you for your enthusiastic participation in my B2B class. It was a real pleasure working with you. Each year, I look forward to the value selling projects and am always impressed at the high quality at which you deliver. This year was particularly exceptional - thank you for the great work on your projects.
Please do not hesitate to reach out to me after you graduate as I love hearing from you.
Please take a moment to share your feedback (via the evaluations) as your comments really help me enhance learning outcomes.
Once again, thank you. I wish you and your family a wonderful holiday season and a great new year.
Best Regards
Sharmila
Announced on 09 December 2014 10:34 p.m. by Sharmila Chatterjee
Final Course Announcements
Hi All,A couple of last announcements for the semester:
1) Reminder to fill out the course evaluation -- we appreciate
the feedback!
MIT Sloan Course Feedback: http://web.mit.edu/subjectevaluation/
2) Please submit your final report for the group project in a soft
copy via email by EOD today 12/9. If you’ve submitted a hard copy
in class, please also send me a soft copy via email.
3) Peer evaluations - please complete the peer evaluations by EOD
today (12/9) and submit those via email to me. The evaluation
sheets are attached in the syllabus - Appendix VI; however for your
convenience the peer evaluation form is also uploaded on Stellar
under the “General” tab in “Materials.”
Thank you for a great semester and for all your effort throughout,
both Professor Chatterjee and I enjoyed your group presentations -
well done!
- Salit
Announced on 09 December 2014 2:30 p.m. by Salit Sela Kulla
Final Course Announcements
Hi All,A couple of last announcements for the semester:
1) Reminder to fill out the course evaluation -- we appreciate
the feedback!
MIT Sloan Course Feedback: http://web.mit.edu/subjectevaluation/
2) Please submit your final report for the group project in a soft
copy via email by EOD today 12/9. If you’ve submitted a hard copy
in class, please also send me a soft copy via email.
3) Peer evaluations - please complete the peer evaluations by EOD
today (12/9) and submit those via email to me. The evaluation
sheets are attached in the syllabus - Appendix VI; however for your
convenience the peer evaluation form is also uploaded on Stellar
under the “General” tab in “Materials.”
Thank you for a great semester and for all your effort throughout,
both Professor Chatterjee and I enjoyed your group presentations -
well done!
- Salit
Announced on 09 December 2014 2:30 p.m. by Salit Sela Kulla
Course Feedback -- Please Complete!
Hi,Please take a couple of mins to complete the course evaluation -- we really appreciate your feedback!
MIT Sloan Course Feedback: http://web.mit.edu/subjectevaluation/
Thanks,
Salit
Announced on 09 December 2014 10:37 a.m. by Salit Sela Kulla
Important Announcement Regarding Next Week's Oral Presentation!
Reminders regarding the Group Projects’ Oral Presentations:1) Here is the final schedule for the Oral Presentations:
Monday 12/8 11:30am-1pm (E62-446):
Team #4 - Ginny, Bita, Sebastian, Enrique
Team #6 - Thomas, Bruno, Eduardo, Rashid
Team #7 - Wenzheng, Allen, Qiang, Sandra
Tuesday 12/9 8:30am-9:30am (E62-550):
Team #1 - Vaibhav, Nathasha, Dan, Atanas, Abhishek
Team #2 - Andrew, Svetlana, Alexander, Ha, Tatiana
Team #5 - Rachael, Kere, Callie, Claire
2) All teams - please submit the PowerPoint deck for the oral
presentations by 10:30am on MONDAY 12/8/14, so we can set it up
prior to the sessions. Email a copy to both Prof. Chatterjee and
me.
3) Peer feedback during Oral Presentations: Peer feedback will be
used to select winning teams. Please see Appendices III and IV for
Oral Presentation Guidelines and Peer Evaluation form for project
presentations, respectively. Student awards will be presented on
the last day of class December 9th. Award winners (First Place and
Runner Up) will be announced during our last class on Tuesday,
therefore all teams must come prepared to present but only the
winning teams will end up presenting. As a class, we will dig into
these two projects to discuss how to decipher and then communicate
value with the entire class being involved in the discussion.
Announced on 04 December 2014 8:51 p.m. by Salit Sela Kulla
