15.387 Technology Sales and Sales Management (H2)
Fall 2010
Instructors: Howard Anderson, Peter Levine
TAs: David Auerbach, Rene Reinsberg
Lecture: TTh 8:30-10:00 (E51-345)
Information:
Announcements
[CORRECTED VERSION] Additional Reading and next week's homeworks
Tech-Sellers:
Here's an interesting article forwarded by Howard Anderson: Mary Meeker Does Her Thing ... 7th Edition, Better Than Ever: http://bit.ly/bA27LB.
In other news, assignment 9 is due for B's on Tuesday morning and A's can submit either Global View or Mary Maloney on Thursday. Everybody is expected though to read and prepare for both cases.
Happy Thanksgiving!
Here's an interesting article forwarded by Howard Anderson: Mary Meeker Does Her Thing ... 7th Edition, Better Than Ever: http://bit.ly/bA27LB.
In other news, assignment 9 is due for B's on Tuesday morning and A's can submit either Global View or Mary Maloney on Thursday. Everybody is expected though to read and prepare for both cases.
Happy Thanksgiving!
Announced on 23 November 2010 2:52 p.m. by Rene Reinsberg
Additional Background Reading
Meet the New Enterprise Customer, He's a Lot Like the Old
Enterprise Customer,
by Ben Horowitz: http://techcrunch.com/2010/11/
(contributed by Jarrod)
by Ben Horowitz: http://techcrunch.com/2010/11/
(contributed by Jarrod)
Announced on 15 November 2010 8:23 a.m. by Rene Reinsberg
Background Readings for Nov 9
In Tuesday's (Nov 9) Tech Sales class, Peter Levine will
use Citrix as an example company as the basis for class
discussion.
Please take a few minutes before class to familiarize yourself with Citrix (you can review this brochure and go to the Citrix homepage).
Thanks!
Please take a few minutes before class to familiarize yourself with Citrix (you can review this brochure and go to the Citrix homepage).
Thanks!
Announced on 07 November 2010 5:35 p.m. by Rene Reinsberg
