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15.390  New Enterprises

Spring 2012

Instructors: Howard Anderson, Bill Aulet, Scott Stern

TAs: Ryan Saemin Choi, Julie Lein

Section A Lecture:  MW 2:30-4:00  (E62-276)
Section B Lecture:  MW 4:00-5:30  (E51-335)      

Information: 

 

Announcements

To Section B from Bill

Dear Section B of Spring 15.390 Class,
 
It has been great having you all in the class this spring and I hope you learned a lot and realized that entrepreneurship can be fun too.
I have just read and completed grading all the business plans that were delivered on time and made detailed comments for you.  They are available at the Trust Center for MIT Entrepreneurship (E40-1st floor) at the desk of Audrey Dobek.

A few parting comments:
1.      I was very happy with the quality of the final business plans.  You all clearly put a good deal of work into them to incorporate the fundamental principles presented in the course.  Kudos!  (but I have to note two things that most plans had wrong – 1: cash flow is what matters not income statements, focus on CF, 2: TAM should be explicitly stated in units of USD$/year)
 
2.      As noted at the beginning of the class, this is an academic environment where are mission is to teach people.  We plan to use your plans (or parts of them) as examples to help others learn unless you explicitly tell us not to.  This is important for the ongoing learning process for students and we appreciate your cooperation in this.  If you feel this is not possible, please email me ASAP.
 
3.      Lastly, as noted at the beginning of the course, this has been an academic exercise.  What has come out of the class is learning and in no way entitles anyone to any part of a company.  In fact, the teams were put together in a rapid fashion without a lot of opportunity for “dating”.  At this point, you should consider your team closely going forward.  Is it the best team for this opportunity?  If it is, great, but more often it is not.  Entrepreneurs should be kind and compassionate but brutally intellectually honest, otherwise you will fail.  If it is not the right team, then wish each other well and those that wish to pursue can do so with a strong team.  I make this recommendation and often students see it as a disclaimer and not as advice and counsel – and they have asked me to make this clear to students when they realize how important it is.  This is advice and counsel to help you not just a disclaimer.  I made the mistake as have many others and we want to help you all avoid this trap.  With people, good enough never is if you want to be great and have a scalable business.  You should be very excited about your team or think very hard about making changes.  At the end of the day, technology, products, markets and strategies will change and what remains constant in a company is most often the team.

Best of luck in pursuing your entrepreneurial/intrapreneurial ambitions and we are here to help.
 
Best regards,
 
Bill
 

Announced on 24 May 2012  6:43  a.m. by Julie Lein

Beehive Coop Incubator for Summer Startups

//////////////ANNOUNCEMENT//////////////


MIT Entrepreneurs!

If you're still looking for summer office space, Beehive Cooperative (a Martin Trust Center for MIT Entrepreneurship initiative) is the place for you! To be considered, fill out the following application: https://docs.google.com/spreadsheet/viewform?formkey=dF9QejVHQXVwakp6QmZTcDZlWHROVmc6MQ

Application deadline: Wednesday, May 23rd @ 5:00pm Eastern
Notifications: No later than Friday, May 25th @ 12:00pm Eastern

The Beehive will be opening on Monday, June 4th, and will be closing on or around Friday, August 31st. You must have at least one current MIT student on your team to be eligible (2012 MIT graduates count as "current students").

Sincerely,
Phil

//SIGNED//
PHILIP J. COHEN
Managing Director, Beehive Cooperative
E-mail: beehive@mit.edu

Announced on 22 May 2012  1:00  p.m. by Ryan Saemin Choi

Survey, last class, & final business plans

Hello entrepreneurs,

We hope to see you tonight for the MIT 100K finale!  In the meantime, a few announcements:

- Please fill out the survey for yesterday's class here
- Wednesday's class will include an "in-class" exercise.  You will be given a start-up and asked to go through the steps of creating a business plan.  The exercise is open notes, open book, open laptop.  Please bring your laptop-- you will submit your assignment via e-mail, and you can use either powerpoint or word.
- Final business plans are due Thursday at 4pm in both hard copy & on stellar.  For Section A, please submit in hard copy under Howard's door in E62-360.  For Section B, please submit your assignment into the mail folder for Julie Lein (in the hallway between buildings E62 and E52).

Thanks-- good luck!
Ryan & Julie

Announced on 15 May 2012  11:51  a.m. by Julie Lein

Pitch Archetypes

Hi 15.390ers,

One of your classmates, Omid, found this great article on different "types" of pitches, based on YC pitches in the past. If you're serious about refining your pitch, give it a good read:

http://www.jasonshen.com/2012/eleven-compelling-startup-pitch-archetypes-with-examples-from-yc-companies/

Next Monday, we'll have Tuan joining us again. And in the B section, we may have Gus Weber, who was an EIR at Polaris Ventures and now is a mainstay at Dogpatch Labs in Cambridge.

Enjoy!

Ryan

Announced on 09 May 2012  9:24  p.m. by Ryan Saemin Choi

Great Reading: McKinsey Quarterly - Social Media Brief

Hi 15.390ers,

We've posted an article on Social Media from McKinsey on the stellar site. It's a great read, and ties well with many of the lessons we've learned about go-to-market in the social media realm.

Thanks!

TAs

Announced on 09 May 2012  2:32  a.m. by Ryan Saemin Choi

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